UNESCO Media Arts Creative City

1. About the Creative City: Gwangju


Gwangju is a laboratory of innovation in the field of media arts. In this creative field, various initiatives bring together artistic tradition, democratic values and human rights, high-tech science and technology, which are key components of the city’s past and present. Thanks to its strong photonics industry and R&D district, the city has become a high-tech hotspot for science technology research. Its media-content industry, LED industry and design industry are also major forces in the development of Gwangju’s media arts industries.

Gwangju also serves as a cultural and artistic hub for Southwest Korea. Media arts in Gwangju connect the city’s contemporary art talents to cutting-edge technologies. Many cultural and artistic events are held in the city, such as the Gwangju Biennale, the Media Arts Festival and the Asia Culture Forum, all of which contribute to expanding new horizons in media arts.

Gwangju is engaging in numerous public projects that reflect the artistic value of media arts in people’s everyday lives. These initiatives provide professional development spaces in the media arts sector and promote cooperation among artists, for example through residence programmes.


Added Value:
As a Creative City of Media Arts, Gwangju envisages:
• sharing Gwangju’s cultural and artistic capacities as well as its accomplishments in the culture industry with the UCCN through establishing partnerships with other Cities of Media Arts; and
• providing a space for creative talents and becoming a hub for cultural and artistic exchanges in the “National Asia Culture Complex.”



2. About the Creative City: : Enghien-les-Bains


The city of Enghien-les-Bains was designated a UNESCO City of Media Arts in 2013. For the last 10 years, Media Arts have been the subject of a coordinated strategy in the fields of education, tourism, economy and the city’s cultural, artistic and social development.

The Arts Centre, a space for digital creation subsidized by the French Ministry for Culture and Communication, is one of the main spearheads of this policy in connection with the various services of the city. A place of creation, research, production and dissemination, it boasts a demanding annual programme and implements numerous mediation activities aimed at all types of audiences. Thanks to cutting edge artistic and technical expertise, the establishment is also a platform for exchanges and debates on the links between the arts, science and technology.

Media Arts are a source of attraction for Enghien-les-Bains. They irrigate and revitalize urban spaces through ambitious video-mapping projects and the outreach of the international biennial Bains Numériques which, with its wide range of artistic proposals, an international competition and professional meetings, transforms the city into an open laboratory. Enghien-les-Bains is also involved in partnerships and actions through the RAN, Network of Media Arts, initiated by the Arts Centre in 2007 and which today has around 40 members across the world, as well as numerous collaborative projects with Canada, the Caribbean, Southeast Asia and Africa.

Added Value:
As a Creative City of Media Arts, Enghien-les-Bains envisages:
• Bringing local actors together around a common strategy supporting digital creation;
• Encouraging a stronger participation of citizens in Media Arts projects;
• Sharing its expertise with other member cities and fulfilling its role of Coordinator in the Media Arts city group. In this sense, the city is committed to:

- Supporting the mobility of digital works and artists through a common co-production and co-diffusion platform between the Media Arts cities, based on a cross-residence project, collaborations between festivals and the sharing and transfer of expertise;

- Creating a monitoring tool for the emergence of new artistic scripts and forms;

- Strengthening the position of the Media Arts cities within the network by implementing a joint communication strategy and fruitful synergies between Media Arts and other creative sectors (design, traditional arts etc).




3. About the Creative City: Lyon


Many projects have emerged since Lyon was designated creative city of Media Arts in 2008. The main objectives have focused on carrying out a reflection on a digital cultural policy across our city, accompanying the digital revolution in all artistic and cultural fields and allowing the development of Media Arts in our area.

The Municipal Library of Lyon’s creation of the Digital Library of Lyon (NUMELYO) and the establishment of the digital platform Numeridanse by the Maison de la danse are among the main projects carried out. The city's museums also committed to the development of digital strategies, including interactive heritage point projects across the city. In the theatrical field, the Théatre nouvelle génération and the Théatre des ateliers are opening up to digital creations, interacting with other art forms.

For the Media Arts, the city supports various initiatives, from the Festival Mirage dedicated to Media Arts to the Festival Nuits Sonores, or the Fête des lumières, the city’s major event with more than 3 million visitors to each edition, which for the last few years now has hosted the works of digital artists.

The city of Lyon and the Lyon Metropolis invest heavily in the development of the digital economy and creative industries, representing 7,000 companies and 42,000 jobs. The metropolis of Lyon, which is leading the project for its future prospects, foresees the emergence of 100 new start-ups a year within 3 years and the creation  of 15 major companies in high-growth international markets within 10 years.

With the recent attainment of the label Frenchtech, the metropolis is planning to create a space dedicated to the digital world. The "Halle Girard", located in the Confluence District, will be restored and renovated in order to welcome the fresh shoots of the digital sector from the end of 2016 onwards.

Added Value:
As a Creative City of Media Arts, Lyon envisages:
• Cooperating with Media Arts festivals at the international level;
• Hosting artists from other cities in the network;
• Developing digital libraries;
• Organising meetings on developments in cultural policies with regards to the digital revolution.



4. About the Creative City: Linz


Ever since the inception of Ars Electronica and the Cloud of Sound in 1979, Linz – Europe’s 2009 Capital of Culture – has been making impressive strides as a trailblazer and international hotbed of media arts and digital competence. The annual Ars Electronica Festival and Prix Ars Electronica showcase and honour excellence and deliver essential impetus to media culture worldwide; while the Ars Electronica Centre and Futurelab are driving forces for innovation both in research and development as well as in education throughout the region.

Today, the city is concentrating on transforming a former industrial site located in the heart of the inner city into a centre of the creative economy: the Linz’s Tabakfabrik campus, with Creative Region, Linz and Upper Austria’s creative industries development company, at its core. Another priority on the city’s agenda is to become Europe’s first Open Commons region. Furthermore, the City of Linz will acquire a substantial part of the oeuvre of renowned performance and media artist Valie Export and make it available in a brand-new research centre.

On the basis of recent urban development that has accentuated culture and the creative economy, Linz has the know-how and experience in high level cooperation to contribute to the Network.


Added Value:
As a Creative City of Media Arts, Linz envisages:
• exploring synergistic benefits for the Network in conjunction with Ars Electronica’s worldwide activities and linkup to its wide-ranging global network;
• offering high quality education and training in media arts and media culture, including numerous collaborative possibilities for instructors and students;
• sharing best-practice projects related to open access of networks and content;
• fostering an active media culture scene featuring a wide array of production sites and creative hubs;
• developing attractive strategic possibilities to expand the Ars Electronica Residency Network by partnering with the UCCN; and
• sharing the city’s experience with archiving and scholarly work on media arts; and the integration of the regional media culture scene and the creative economy, through pilot projects set up in Linz’s Tabakfabrik campus.


5. About the Creative City: Sapporo

In Sapporo, Media Arts are not confined within the walls of art museums. Rather, they thrive throughout the city, expressing Sapporo’s cultural diversity. Thanks to digital media and their democratizing effect, the inaccessibility that has traditionally existed in cultural expressions such as music, publishing and broadcasting is being dismantled and the means of expression are becoming widely available to the general public.

The city is home to the Sapporo Concert Hall “Kitara”, reputed to be Japan’s best in terms of acoustics as well as the Sapporo Art Park, a vast artistic space including, among other facilities, the Sapporo Art Museum.

Sapporo’s increasingly active and growing citizen-generated media landscape is nurtured by the city's cultural openness and pioneering spirit. Additionally, Sapporo fully exploits ICTs, digital content and contemporary social media. The creative sector related to social and mobile media is very well developed in the city. As the birthplace of Hatsune Miku, an internationally popular Vocaloid singing synthesizer software, Sapporo has a high concentration of leading creators of contemporary Japanese youth culture. In summary, Sapporo is an active production centre of media arts.

Added Value:
As a Creative City of Media Arts, Sapporo envisages:
• engaging in global exchange with other cities and encouraging creative pursuits by fostering domestic enterprises and further developing the media arts. Media arts-based urban revitalization projects and industrial promotion initiatives applicable to other creative cities will be promoted;
• supporting other Creative Cities by sharing the success stories of Sapporo-based entrepreneurs who are active in industries that support consumer-generated media (CGM) and user-generated content (UGC), such as the founders of software companies, leaders of demand-led economic activities, and next-generation creators of Media Arts;
• further promoting citizen-generated media and content development that will lead to globally marketable CGM products; and
• applying Media Arts in various ways in order to attract more visitors to Sapporo and strengthen the city’s tourism industry.




6. About the Creative City: Tel Aviv-Yafo


Founded in 1909 on sand dunes outside the ancient port of the city of Jaffa, Tel Aviv-Yafo is the business, financial and commercial hub of Israel's economy and the heart of its booming high-tech industry. Tel Aviv-Yafo has a unique economy thanks to a large concentration of start-up companies in fields such as the media arts, making it one of the world's leading “start-up cities”.  Home to most of Israel’s artistic institutions, Tel Aviv is the country’s cultural centre.

A number of factors have contributed to turning Tel Aviv into a centre of creativity, among them the city’s open attitude as well as its physical layout, enjoyable surroundings and civic support mechanisms and policies. The city’s technology ecosystem generates many technology-focused events, with hundreds of “meetups”, conferences, “hackathons”, competitions and other media arts gatherings every year. These events provide platforms for exchanging ideas, networking and collaboration.  In turn, the “start-up ecosystem” attracts ever more talent and creative energy, pulling in investors, companies and capital from Israel and abroad. Young, creative entrepreneurs, particularly from the field of digital innovation, students and artists are drawn to the city for the commercial, educational and cultural opportunities it offers as well as for the opportunity to be surrounded by fellow members of the creative sector.

Currently, the city is pursuing a strategy to position itself as a global centre of technology and innovation. The initiative involves collaborations between academic, research and development centres, leading technology companies, the young creative sector, cultural centres and artists along with the local and national governments.

Added Value:
As a Creative City of Media Arts, Tel Aviv envisages:
• learning from other cities’ experiences in channelling the resources generated by the technology and creative sectors to ensure that all segments of society benefit from the creation of a better, fairer and more sustainable future;
• sharing the city’s ideas and experiences in fostering entrepreneurship and creativity with other cities working to develop their own creative ecosystems; and
• offering the UCCN direct access to the city’s advances in technology with a view to applying them to civic, social and artistic objectives.



7. About the Creative City: Braga


Capital of the Minho Province with approximately 182,000 inhabitants, Braga is one of most vibrant technology hubs in North Portugal. In the late 20th century, the city bore witness to a new generation of artists and entrepreneurs that transformed the local creative ecosystem by combining art with technology and innovation. Ever since, Braga hosts high profile and international state-of-art tech companies, and media arts is currently the main driver of the local creative economy representing half of the employment in the sector and 40% of the enterprises. For Braga, media arts also provide an opportunity to engage its citizens in re-thinking the city by reinforcing linkages between art, science, technology and sense of community.

The multidisciplinary GNRation Centre has been established to improve access to new media and cultural activities, with a focus on raising public awareness surrounding the artistic value of digital technologies through interactive workshops. Connecting art with technology, the Braga Semibreve Festival is now an internationally renowned, cross-cutting electronic music and media arts event, featuring avant-garde artists from around the world. Focused on audiovisual performances and experimental live electronic music, the festival offers an immersive visual and sonic experience. The festival also displays works developed by students from the engageLab of the Minho University; an institution recognised for its advanced ICT based research.

In recent years, Braga has implemented a strategy aimed at supporting the media arts and creative industries, nurturing an already thriving cultural ecosystem. It aims to generate employment opportunities, to promote and showcase emerging digital talents and strengthen the economic impact of the creative field. The city also launched a new media art residency and a start-up hub to provide further support to media arts thinkers and entrepreneurs through regular international roadshows.

Added Value:
As a Creative City of Media Arts, Braga envisages:
• promoting media arts in learning programmes to foster a highly skilled and talented future generation;
• valuing the history and memory of the city through artistic creation and the use of technologies;
• establishing a Media Arts Centre designed to broaden opportunities for creators and professionals;
• promoting production and dissemination of cultural good and services, supporting the creation of new companies and organising an International Media Arts Festival to showcase local talents;
• creating a Researcher Exchange Programme; a platform to promote the transnational mobility of researchers in the field of media arts; and
• generating, in cooperation with other Creative Cities, opportunities for entrepreneurs in cross-cutting collaborations between art, science and technology.



8. About the Creative City: Košice


Košice is Slovakia's second largest city with a population of 240,000 inhabitants. In the last 10 years, employment within the area has mainly been supported by the creative industries and ICT field. In technology, the number of jobs grew from 1,000 to more than 10,000, making it the fastest growing segment of the city's economy. The city implemented the European Capital of Culture 2013 project as a part of a long-term plan for transforming the city and its economy from an industrial to a creative environment. Thanks to a strong ICT sector and a young, vibrant creative community, Košice is becoming a hotspot for media arts.

Among the levers contributing to the development of media arts are various international projects and events, such as festivals White Night and Art & Tech Days, the international artist-in-residency-programme KAIR, the creative spaces of the DIG Gallery, Kunsthalle, Kasárne Kulturpark, Tabačka Kulturfabrik and Kotolňa. These events host young digital artists as well as internationally acclaimed curated exhibitions. The establishment of the Košice IT Valley cluster in 2007 was another important step towards strenthening cooperation between the creative and ICT sectors.

With the aim of facilitating sustainable development in the field of culture and creativity, the City is implementing the Culture Strategy 2014-2018 and the Košice 2020 Creative Economy Masterplan. The City also supports the local art scene through its not-for-profit organisation Creative Industry Košice, which implements mobility and educational programmes for artists and cultural professionals. As a member of the UCCN, the city of Košice is commited to positioning itself globally as a progressive city, using culture alongside digital technologies as a motor for sustainable development.

Added Value:
As a Creative City of Media Arts, Košice envisages:
• establishing a Creative Centre as a global hub for media arts professionals and artists, providing them access to new technologies and enabling them to undertake collaborative projects;
• revitalising the Mlynský náhon (former millrun), connecting Tabačka and Kunsthalle by way of creating a new cultural and recreational zone;
• launching a participatory platform using digital technologies, gamification processes and virtual reality, that will involve city residents, including ones from disadvantaged and marginalised groups, in solving urban issues;
• developing Art Portal; an online platform to systematically gather relevant artistic and creative content, and inform about current events of the international media arts scene, as well as exchange best practices from Creative Cities of Media Arts; and
• organising the International Media Award, Symposium and Exhibition; a thematic and site-specific competition open to young media artists, including those from the UCCN.



9. About the Creative City: Guadalajara


Guadalajara is the second largest city in Mexico, with a population of 1,495,182 in the Municipality and 5,000,000 in its metropolitan area. Birthplace of numerous world-renown creators, including film director Guillermo del Toro and architect Luis Ramiro Barragán Morfín, Guadalajara has a flourishing creative ecosystem. The city is known to be a meeting point for innovation and technologies, attracting state-of-art technology developers and creators. Media arts in Guadalajara represents 1,200 established enterprises, generating more than 24,000 direct and indirect jobs in the city.

Guadalajara adopts a cross-sectorial approach of media arts as an innovative and interactive tool that adds value to other creative fields but also to the way that citizens experience the city. To name but a few, the Guadalajara Light Festival (GDLuz) offers residents the opportunity to rediscover the city through video mappings, multi-media shows and interactive projections. Alongside this, the Cultural Festival Sucede promotes cultural diversity through artistic happenings throughout the city's public spaces.

Many initiatives and policies implemented by the city favour the development of creative and cultural industries, such as Tasa 0%, a full tax-exemption programme on tickets sold for non-profit public cultural shows. The Municipal Development Plan; a strategy implemented to improve access to culture, stimulates growth within the city's creative sector, as well as organises and sponsors artistic groups, cultural organisations and creative companies with the aim of extending the creative potential of local cultural actors. Guadalajara also obtains state funds from the Stimulus Programme for Creation and Artistic Development (PECDA), aimed at promoting cultural-led development by joining resources from both public and private sector.


Added Value:
As a Creative City of Media Arts, Guadalajara envisages:
• supporting local talents and advancing creative industries through initiatives, placing media arts at the core of their programmes, such as the International Book Fair (FIL), the Guadalajara Light Festival (GDLuz), and the Creative Digital City (CCD);
• establishing a creative and innovation hub within the city centre, aimed at enhancing living standards and affirming Guadalajara's position as a hub for creative and digital industries in Latin America;
• strengthening cross-sectorial approaches between media arts and other creative fields covered by the Network, especially literature;
• fostering the mobility of artists within the UCCN, enriching their work through intercultural exchanges;
• promoting media arts co-productions and facilitating the exchange of knowledge and experiences with other member cities; and
• participating actively within the network and the media arts subnetwork by notably proposing a candidature to host a future sub-network meeting.



10. About the Creative City: Austin


In Austin, the creative sector is a vital component of the local economy. As state capital of Texas, with around 900,000 inhabitants, it is a place where small, local businesses thrive and has achieved prominence as a trendsetting global city at the intersection of art, music, and digital technology. Growing by 40% over the last decade, the region’s creative sector contributes more than US$ 4.35 billion in economic activity annually and represents nearly 49,000 permanent jobs.

With excellent higher education institutions – including the University of Texas – Austin has a reputation as a progressive city and attracts many creative professionals each year, many of whom have made the state famous with their songs, films, artwork, video games, and innovations. With this, events like SXSW Music, Film and Interactive, Austin City Limits Music Festival and Fantastic Fest have now become perpetual fixtures in the city’s cultural calendar.

From individual artists and creators to non-profit arts and culture organizations, the presence of many talents within Austin has spurred the growth of a rich and diverse cultural ecosystem. As Austin's creative sector continues to expand, its vitality is sustained by the many for-profit creative industries and including music, film, digital entertainment, galleries and festivals found here, as well as by the venues, funders, leadership, and audiences.

Due it to importance, the creative economy has been recognized as a priority in the city’s 2012 Imagine Austin Comprehensive Plan, in which creative industries and smart grid technology – in particular gaming, digital media, and film – are considered as essential levers to Austin local economy.

Added Value:
As a Creative City of Media Arts, Austin envisages:
• integrating media arts into the public sphere by commissioning local artists currently working in new media to manage public arts projects and events;
• promoting the development of media arts through the City Creative Content Incentives and Cultural Funding Programmes;
• enhancing virtual and local artists-in-residence programmes for artists working in new media and facilitating exchange programmes and internship opportunities for students;
• fostering exchanges between the Creative Cities of Media Arts, notably through the organization of trade missions involving creative ambassadors from the private sector;
• developing CITISTART (Cities for Innovation, Trade, and Investment and Science, Technology and the ARTs), a local network aiming to develop existing creative industries and creating employment opportunities in the technology and creative sectors; and
• establishing travelling exhibitions highlighting artists from other Creative Cities of Media Arts.



11. About the Creative City: Dakar


Dakar is a cosmopolitan city whose identity is based on its melting pot of peoples. Housing 25% of the country’s population and 80% of its economic activity, the city is Senegal’s veritable engine room.

Attached to a rich heritage and a tradition of openness, Dakar is a creative metropolis which hosts cultural events of great magnitude, including the World Festival of Black Arts and the Biennial of Contemporary African Art. The city has also a large number of cultural infrastructures: the Théodore Monod Museum of African art, the Arts Village, galleries including the National Gallery of Art, the Daniel Sorano National Theatre and the Grand National Theatre. These multiple infrastructures reflect the dynamism of Dakar’s artistic scene and its vibrant and diverse community of actors.

Dakar is a modern city which, in view of pursuing its development, tends towards increasing its innovative capacity by strengthening the role of Media Arts in the range of expressive forms used by its cultural and social artists and actors. The city intends to make culture, creativity and innovation the driving forces of local development.

Thanks to the digital age, the production and dissemination of artistic creations is becoming accessible to an increasing number of actors. It is also a great tool for the interaction of arts, education, science and technology. A major asset for the city, the digital revolution can facilitate the convergence of different artistic worlds as well as amplify and diversify the expressive forms of Dakar’s people.

Added Value:
As a Creative City of Media Arts, Dakar envisages:
• Supporting innovative and developmental local projects in the field of Media Arts;
• Developing cooperation with the other cities in the Network in a concrete and inclusive project scheme. This should foster momentum behind bringing peoples together, particularly between the global North and South;
• Strengthening culture’s means of intervention and making it a lever for human and urban development;
• Strengthening UNESCO's visibility and promoting its actions in the field of culture and the creative economy;
• Promoting the Network with local decision-makers and more broadly across the African continent;
• Supporting other member cities by giving them access to the local stage; and
• Creating bridges between Senegalese and international actors.



12. About the Creative City: Toronto


Located at the shores of Lake Ontario, Toronto is Canada’s largest city with 2.9 million inhabitants. In the 1950s, the Toronto School of Communication, led by Marshall McLuhan, was one of the first to promote the impact of media technology on creativity. Following this, in the 1990s, major institutions, such as the Media Lab of the Canadian Film Centre, emerged in Toronto's media arts sector, providing platforms for cross-sectorial collaboration. Now supported by artists’ collectives, Toronto's strengths in the visual arts has resulted in significant growth within the sector achieving record-breaking production levels and generating US$2 billion in 2016.

Toronto benefits from a thriving education sector which enables and promotes the media arts through a variety of institutions, such as the Ryerson University's DMZ; the leading university-based incubator in North America. In addition, Toronto's dynamic not-for-profit sector is continually progressing in media arts through its exploration of new forms and its creation of spaces for marginalised and underrepresented communities. Media arts also features prominently in the city’s public art programme, notably Nuit Blanche Toronto; a city-wide celebration of contemporary art.

The City of Toronto provides significant support to media arts hubs such as 401 Richmond, Artscape Daniels Launchpad and the Centre for Social Innovation. In recent years, the City of Toronto has made significant new investments in culture. From 2012 to 2016, the Toronto Arts Council (TAC) saw an increase in its grants budget of 80%. An example of TAC funding includes US$36,000 in 2016 to Subtle Technologies; a platform for community-building and knowledge-sharing at the intersection of art, science and technology.


Added Value:
As a Creative City of Media Arts, Toronto envisages:
• embedding culture in the earliest stages of the City’s urban planning by supporting the retention of affordable, cultural space downtown for enhancing creative clusters;
• partnering with the Toronto Music Advisory Committee to promote music in media arts and develop opportunities for artists and audiences;
• pursuing the development of a physical hub for Toronto's film festivals to share information, volunteer networks and coordinate festival schedules where possible;
• ncreasing awareness by partnering with University of Toronto's McLuhan Centre for Culture and Technology to support and promote events and other programming; and
• planning and producing a one-day conference for the media arts community to support sector development



13. About the Creative City: Changsha


Capital of Hunan province with 7.64 million inhabitants, Changsha is an innovation hub which signi cantly invests 
in its cultural and creative industries. The sector accounts 
for the largest share of the local economy with 12,815 established creative enterprises and 610,000 practitioners, generating 13.1% of the city's employment and a gross output of US$36,07 billion (2016). By its cross-cutting and inclusive nature, media arts in Changsha have been an essential part of the rejuvenation of the urban landscape while supporting the preservation of its outstanding cultural heritage.

The city of Changsha has developed a variety of creative programmes and events with the aim of enhancing cultural
life and enabling its citizens to rediscover the rich cultural history. One initiative is the popular Orange Island grand, digital rework displays which takes place on special occasions and public holidays. Another successful example of the use of technology to protect local heritage is the Time Travel to Han Dynasty project. This initiative uses virtual reality technology to reproduce the life of Changsha's citizens stretching back to the foundations of the city. Furthermore, The Digital Ancient Calligraphy and Painting Museum reviews the history of Chinese calligraphy and painting through digital devices.

Changsha Municipal Government actively works towards developing an environment for young people; one which encourages them to engage with the creative sector. The Sky City Education Centre offers training courses on digital lm, arti cial intelligence, virtual reality and augmented reality. Within its current action plan, Changsha aims to foster more synergies between creative elds and fully integrate culture as a strategic motor into the city's overall planning for economic and social development.

Added Value:
As a Creative City of Media Arts, Changsha envisages:
• establishing an urban creative and cultural corridor aimed at fostering citizen participation in creative activities;
• organising an annual, large scale event displaying the latest media trends and engaging other UNESCO Creative Cities;
• improving the quality of urban life through the ‘Smart Changsha’ platform providing an opportunity to share information on creative activities and events;
• sharing knowledge with other Creative Cities on performing digital modelling of calligraphy and painted works;
• launching the Asian and Africa Youth Creative Talent Programme within the UCCN to support young creative talents; and
• raising awareness about the UCCN through diverse communication and media channels.



14. About the Creative City: York


For two millennia, York has been a meeting point for ideas and creativity. Founded as a Roman fortress in 71 AD, York's world-class heritage continues to be its cultural centrepiece, attracting over seven million visitors per year. Media arts are the engine of York’s continued development. 

Over the past decade, York has championed investment in its cultural institutions, initiating several iconic activities such as the Illuminating York Festival and the revival of York Mystery Plays. Through these initiatives, the city of York has emphasized the value of culture in the city's hospitality, education and marketing sectors.

In York, creative activity and economic prosperity reflect the city’s dedication to promoting social equality and fostering the flourishing of human talent. Indeed, York is dedicated to ensuring that everyone benefits from the UNESCO Creative City of Media Arts designation, whoever, or wherever they are.

As a UNESCO City of Media Arts, the city of York is mobilizing creativity to strengthen the local economy, increase levels of public participation in culture, renew investment in the city’s human capital and academic institutions and contribute to the quality of life.

Added Value:
As a Creative City of Media Arts, York envisages:
• constructing a Digital and Media Arts Centre, blending innovation, participation and industry;
• developing an international programme of cultural festivals showcasing media arts;
• organizing an annual awards ceremony recognising and rewarding creative talents from around the world;
• developing research, ideas and artwork exchanges; and
• supporting artist residencies with Network partners.



15. About the Creative City: Viborg

In Denmark, the land of fairytales and Hans Christian Andersen, and in Viborg, we have longlearned the value and power of storytelling.
In the Middle Ages, Viborg was the capital of Denmark. Viborg is still a capital but nowadays of animation, visualization and "stories create our life".
In Viborg, creativity is used as a strategic tool to bring value to all aspects of life and human interaction. Thus, in Viborg, we seek to increase the strategic use of culture, creativity and animation as core elements in making our city sustainable; building on our old and valuable history.
Animation puts Viborg on the world map with The Animation Workshop (TAW), a global top animation school. It is the cornerstone of Viborg’s creative visual position and,like Hans Christian Andersen, its stories transcend age and nationality as it attracts students and professionals from all over the world.
It is a majormilestone in the development of Viborg as a media art city that we have recently been designated within the UNESCO Creative Cities Network (UCCN) as a UNESCO Creative City of Media and Arts. Our ambition is to become a vibrant partner of the media arts community and the whole UNESCO family.

Added Value:
As a Creative City of Media Arts, Viborg envisages:
• Emphasizing the value and influence of storytelling with animation and visual arts
• Strengthening its international reputation with the Animation Workshop (TAW), a world-class animation school
• Setting the foundation for creative visual position beyond age and nationality through classic fairy tales



16. About the Creative City: Santiago de Cali

Cali is an intercultural city and this has triggered different significant artistic expressions in Colombia.
The city has been a pioneer in filming, performing arts, software and media arts, mixing the essence of arts and digital development. Currently, Cali has an animation cluster, several audiovisual and music associations and contemporary arts independent collectives. Its main creative infrastructure includes 34 digital innovation labs, 22 cultural assets, 19 museums, 62 libraries. Cali has designated 2 urban areas for creative economy strategies that will be development in the next years, and 2 urban areas have been created for digital and services market.
As a Creative City, Cali is working to improve a social and economic sustainable ecosystem, making Culture as the hub of activity.


Added Value:
As a Creative City of Media Arts, Santiago de Cali envisages:
• The role of a pioneer in the fusion of art and digital development
• Leverage creative economy strategies in cities and create digital and service markets
• Improving socioeconomic sustainable ecosystem



17. About the Creative City: Karlsruhe

Karlsruhe is the "cradle of modern media communication". It is the city where Heinrich Hertz proved electromagnetic waves in 1886, where Germany’s first e-mail was received in 1984, where the ZKM | Center for Art and Media was founded in 1989, today a pre-eminent internationally active institution of media art with an important media art collection. Various rankings list the ZKM among the world’s top museums of contemporary art and media art. Together with the University of Arts and Design (HfG) it unites research on and education of media art under one roof. Media art events such as "GLOBALE DIGITALE," "Open Codes," the "Schlosslichtspiele" and the "ARD Radio Play Days" are proof of the outstanding importance of Karlsruhe as media art location.
The city with seat of Germany's highest courts is home to a booming IT sector, an excellent university and research location and an extraordinarily diverse cultural landscape together with a flourishing cultural and creative economy. The transformation of the Alter Schlachth of complex into a creative park is proving to be a driver of current urban development.
On October 30, 2019, Karlsruhe was designated Creative City of Media Arts by UNESCO and became part of the worldwide UNESCO Creative Cities Network (UCCN).
Karlsruhe is looking forward to contributing its competence as City of Media Arts to the UCCN and at the same time to learn from its international partners.


Added Value:
As a Creative City of Media Arts, Karlsruhe envisages:
• Integration of research and education on Media Arts
• Utilizing Media Art Resources for Creative Urban Regeneration
• Function of the world's leading museum of contemporary art and Media Arts, with the focus of ZKM (Art and Media Center)